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What Brands Should Know About Gen Z
Forget ‘Generation Z’. 13-22 year olds have now been dubbed ‘Super Creatives’ - a term I much prefer, as a Gen Z child myself. My name is...
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Why Brands Should Pay Attention to the New Age of Singledom
We’re halfway through 2019, and as we approach a new decade, we’re letting go of old stereotypes. As consumer behaviours change, they are...